My Taco
CHALLENGE
Provide Taco with a way to distribute updates and other important information, customized by audience category, directly to site users.
SOLUTION
Sprintout created "My Taco," a page on the Taco site that displays timely,
targeted information. A My Taco page is generated after users classify
themselves into an audience category. The page provides quick links to
information that's tailored to the user's classification:
- Announcements about new products and enhancements
- Price updates
- Industry news items
- Links to Taco's various wizards
- New product documents in PDF format
- New postings on the Taco Sales Community
- The name and address of the user's Taco rep, along with a map of the rep's location
- Podcasts
BENEFITS
- The My Taco page allows Taco to continually add to their database for email marketing.
- Ensures that users receive valuable information that's customized to their needs.
My Taco
CHALLENGE
Provide Taco with a way to distribute updates and other important information, customized by audience category, directly to site users.
SOLUTION
Sprintout created "My Taco," a page on the Taco site that displays timely,
targeted information. A My Taco page is generated after users classify
themselves into an audience category. The page provides quick links to
information that's tailored to the user's classification:
- Announcements about new products and enhancements
- Price updates
- Industry news items
- Links to Taco's various wizards
- New product documents in PDF format
- New postings on the Taco Sales Community
- The name and address of the user's Taco rep, along with a map of the rep's location
- Podcasts
BENEFITS
- The My Taco page allows Taco to continually add to their database for email marketing.
- Ensures that users receive valuable information that's customized to their needs.